About The Natural Way

Ari and Rimma have owned The Natural Way since 2009. Prior to this, the business had been in existence, serving the St. Louis area since 1978. Both the owners began their careers in the pharmaceutical industry, however felt a greater need to help their community navigate the, sometimes confusing, world of vitamins and supplements. 


From all of the information out there about complementary, alternative, and holistic care it can be difficult to parse out what someone "should" be putting in their body. Realizing that the body and mind are the only permanent home you are guaranteed to have, we vow to approach your needs with integrity and diligence. Ari and Rimma started as customers for the same reason so many call The Natural Way a community staple - incredible customer service and guaranteed quality. 


With recent re-conceptualization of their Creve Coeur, Missouri location, The Natural Way is the only food and supplement retailer to guarantee high quality, vetted products. We are excited to help you realize your health goals safely and effectively!



Was recently visiting the loveliest St. Louis while visiting friends in States and stumbled upon this gem in Creve Coeur. 
Loved all the help I received, as the people running the store were super-friendly and knowledgeable. The selection of healthy food, vitamins and supplements was astonishing,  Place was clean and neat, very well organized. Price level for my taste was way more affordable compared to Europe. Got a lot of delightful goodies for friends and family to bring back home.

Masha M. from Oulu, Finalnd

Great place to shop for supplements!  The staff is very nice and helpful, and will take time to give you advice, as opposed to some of the chain stores, where they can't be bothered.  I love the staff and owners here, they are all great!

Aj M. St Charles. MO

I have been here a few times to find health food products that I cant find elsewhere.  I am always very happy with their customer service and selection. I continue to go here because of the great customer service and advice

Stephen W. Bridgeton, MO

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